Digital Influencer Builder — Create & Manage AI Personas

Step-by-step guide to creating AI digital influencer personas, generating content, and managing your library in ACE AI Spark.

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The Digital Influencer Builder lets you create fully AI-powered personas — complete with a unique look, personality, voice, and content style. Once created, your influencer can generate images and videos that maintain a consistent visual identity, ready for publishing across your social channels.

Watch the 1-minute walkthrough

Quick Summary: Design appearance → Personality & voice → Review & create → Generate content → Publish. Your influencer is ready to create content immediately — no training wait time.

Creating Your Digital Influencer

The creation process uses a guided 3-step wizard. Once complete, your influencer is active and ready for content generation immediately.

Appearance

Define the basics and the look of your influencer:

Name — Give your influencer a memorable name that fits their niche and brand.
Niche — Select one or more content niches. Available options: Fashion, Beauty, Fitness, Travel, Food & Cooking, Technology, Gaming, Lifestyle, Business, Music, Art, Comedy, Education, Finance, Health, Sports, Motivation.
Content Language — Pick the primary language used for captions and generated text (English, Indonesian, Spanish, French, German, Japanese, Korean, Portuguese, Arabic, Hindi).
Detailed Appearance — Use the collapsible attribute badges to pick ethnicity, skin tone, eyes, face shape, hair, and (where applicable) facial hair. These selections feed straight into the character description.
Visual Style — Choose the artistic style for your influencer:
- Realistic Photo — Photorealistic human appearance (most popular for social media)
- Cinematic — Film-quality, dramatic lighting
- Editorial — Magazine / fashion-shoot look
- Instagram Style — Modern social-feed aesthetic
Character Description — Refine the auto-built description (or write your own). Be specific about age, hair, skin tone, body type, clothing, and distinguishing features. The more detail you give, the more consistent your character will look across generated content.
Generate Headshot — Generate a single portrait first, then either Try Another Look (optionally with a refinement prompt like "older, glasses, curly hair") or Approve Headshot to lock the face.
Generate the 3 remaining angles — After approval, the wizard generates the other three reference shots one by one: 3/4 Angle, 2/3 Body, and Full Body. You end up with 4 reference images total. You can regenerate any non-headshot slot individually, then click Use This Character to lock the set in.

You can also switch the tab from Generate to Upload to provide your own reference photos instead — by uploading you confirm you have explicit consent to use that person's likeness.

Tip: Write descriptions as if you're describing a person to a professional photographer. Include details like "woman in her late 20s with shoulder-length auburn hair, green eyes, wearing a casual white blouse and jeans, warm confident smile."

Personality & Voice

Define who your influencer is beyond their looks:

Influencer Bio & Personality — Write a short biography that describes their backstory, expertise, and what they're known for. This helps the AI generate more authentic captions and content. Click Generate Bio to have AI draft one from the name, niche, and tone.
Content Tone — Choose the communication style:
- Casual & Fun — Friendly, relaxed, conversational
- Professional — Polished, authoritative, business-like
- Inspirational — Motivating, uplifting, empowering
- Educational — Informative, teaching-focused, clear
- Entertaining — Witty, playful, engaging
- Bold & Edgy — Provocative, trend-setting
Influencer Voice — Pick a voice for all voiceovers using the Voice Picker. Click the play button on any card to preview the voice before selecting.

Review

Review all your choices — appearance, personality, niche, language, and voice — before creating. Once you confirm, your influencer is saved and immediately set to "Active" status. There's no training wait period.

Managing Your Influencer

Dashboard Overview

After creation, your influencer appears on the Influencer Builder dashboard as a card showing their representative image, name, niche tags, and status. From each card you can:

Create Content — Jump directly to the content generation page
Settings — Open the influencer profile to edit details

Influencer Settings Page

Access the settings page to view and edit your influencer's profile:

Profile Information — Update the name, bio, tone, voice, and language at any time
Reference Images Gallery — View all 4 reference images (Headshot, 3/4 Angle, 2/3 Body, Full Body). Click any image to open a full-size lightbox with navigation arrows. These images help maintain visual consistency when generating new content.
Tone Dropdown — Switch between Casual & Fun, Professional, Inspirational, Educational, Entertaining, or Bold & Edgy
Voice Picker — Change the voice with audio preview playback
Language Selection — Switch the primary language from the dropdown

Good to know: Changes to personality settings (tone, bio, language) take effect immediately on the next piece of content you generate. You don't need to "retrain" or rebuild anything.

Generating Content

The content generation page is where you create images and videos starring your influencer.

Select Your Influencer

Choose your influencer from the dashboard or navigate from the card's "Create Content" button.

Browse Trending Ideas (optional)

At the top of the page, the Trending Ideas panel surfaces fresh content ideas tailored to your influencer's niche and tone. Click any suggestion to auto-fill the prompt below so you can generate content from a trending topic in one click.

Write a Prompt

Describe the scene, action, or context for the content. Use the Magic Pen button next to the prompt field to have AI rewrite or expand your idea. Examples:

"Sitting at a café in Paris, sipping espresso, looking at the camera with a smile"
"Walking down a busy city street at sunset, casual outfit, candid shot"
"In a gym, mid-workout, energetic pose, athletic wear"

Generate

Choose whether to generate a video or an image, then click to start. The AI combines your influencer's reference images with the scene you described.

Content Generation Tips

🎯 Be specific about the scene

Instead of "at the beach," try "sitting on a beach towel on a white sand beach, turquoise water behind, golden hour lighting, wearing sunglasses and a sun hat"

📱 Reference the influencer's niche

Content that matches their niche tends to look more natural and engaging

📸 Vary your poses

Use different angles, locations, and activities to build a diverse content library

☀️ Use natural lighting descriptions

"Golden hour," "soft morning light," "dramatic studio lighting" all produce different moods

Content Library

All generated content is saved to the Content Library within the influencer's page. Here you can:

Browse all generated images and videos
View the original prompt used for each piece
Download individual items
Mark content for publishing

Publishing Content

Once you've generated content you're happy with, you can publish it to your connected social media accounts:

Select a piece of content from the library
Write or generate a caption that matches your influencer's tone
Choose the platform(s) to publish to
Publish immediately or schedule for later

Tip: Use the Content Calendar to plan your influencer's posting schedule in advance. Consistency is key for building an audience with AI influencers.

Troubleshooting

Preview Photos Don't Match My Description

Add more specific physical details (hair length, eye color, facial features) using the Detailed Appearance badges or the description box
Try a different visual style — Realistic Photo, Cinematic, Editorial, and Instagram Style each interpret descriptions differently
Keep the description focused on one person — avoid mentioning other people or complex scenes
Use Try Another Look on the headshot with a refinement prompt before approving and generating the other angles

Generated Content Looks Inconsistent

Always reference the influencer's core appearance traits in your prompts
Use the same visual style consistently
The 4 reference images (Headshot, 3/4 Angle, 2/3 Body, Full Body) serve as the AI's "memory" of your character — keep them consistent